The Travis Scott Meal is available at all US McDonald’s outlets, except those in Hawaii, Alaska and US territories. Travis Scott (7,324 words) exact match in snippet view article find links to article September 2020 ... where there is a support group for discarded kids' meal toys from over the years, with a kids' meal toy version of Buzz taking his place. All rights reserved. While his Jordans might be hard to come by, the Travis Scott McDonald's toy has been listed for $55,000 on resale platform StockX. "We also offer a variety of menu options and customization opportunities as well as transparently provide nutrition and ingredient information through our Nutrition Calculator and Mobile App, so people can make informed choices that fit their needs.". The advert for the Travis Scott Meal, which was launched at present, options Scott as a Blissful Meal toy of himself exhibiting off the combo, which he touts as his “ … Whats in the Travis Scott Burger? Travis Scott Meal coming to McDonald’s This is the first time since 1992 that a celebrity’s name has been featured on the McDonald’s menu, only done prior by the legendary Michael Jordan. The burger also comes with a side of medium fries, barbecue dipping sauce and a Sprite, and costs six dollars. Posted-In: Addictive Food Fast Food food marketingRestaurants Exclusives Interview General Best of Benzinga, Thank you for subscribing! The Travis Scott Meal is the first of Mcdonald’s new Famous Orders series, and will be available starting September 8th until September 21st. McDonald’s logo is placed at the top left corner of the package, below which “Traviss Scott” block letters and a thinly sketched doodle appear. The ad for the Travis Scott Meal, which was released today, features Scott as a Happy Meal toy of himself showing off the combo, which he touts as his “same order since back in Houston.” McDonald's just released a meal ad featuring Travis Scott as a Happy Meal Toy. Rapper Travis Scott is about to become the first celebrity to have their name on McDonald's menu since Michael Jordan's "McJordan" nearly 30 years ago. "It is reasonable to assume that McDonald's is also using this kind of research and development," Ifland said. I moved to the US from China — here are the biggest cultural differences I've noticed between the 2 countries, Bath & Body Works is now a standalone company — we visited a store and saw why it's been L Brands' secret weapon, CBA and NAB pass on RBA interest rate cut in full, but ANZ and Westpac defy Treasurer Josh Frydenberg's orders, How to watch Netflix on your TV in 5 different ways, The incredible story of Ferrari's 72-year journey from an upstart racing team to a $27 billion luxury brand. A daily collection of all things fintech, interesting developments and market updates. 'Food-Like Substances': Consumers have the freedom to choose what they eat. The company may even be looking to reverse a trend seen over the past few years in which healthier alternatives to McDonald's like Chipotle Mexican Grill, Inc. (NYSE: CMG) rose in popularity, she said. You can still get the Travis Scott Meal through Oct. 4. at participating restaurants. I went to McDonald’s to find out. © 2020 Benzinga.com. McDonald's Likely Knows The Risks: It's "certainly possible" that McDonald's management is aware of the social risks of promoting its food products with Scott, but proceeded anyways with a marketing campaign, Ifland said. Travis Scott meal at McDonald's: What's the cost and is there a toy? "Yeah, you — follow me" and "you can try too.". There also appears to be a Happy Meal toy set including a figurine of Travis, complete with French fries, soft drink, burger, and even a mask. It’s become so popular that some McDonald’s actually ran out of the ingredients to make it temporarily. Opinion: Federal Cannabis Legalization Hinge... Privacy Policy / Do Not Sell My Personal Data. A new McDonald's commercial features a toy version of Travis Scott wearing his Air Jordan 1 High collab to promote the rap megastar's meal. In the video, a toy version of Scott — which resembles the one featured on his “Rodeo” album cover — broke down the meal while wearing his Air Jordan 1 High collab… Instead, McDonald's should task a celebrity with promoting its healthy products, such as salads, she said. It’s now J Balvin’s time to shine. Mcdonald's Corp's (NYSE: MCD) partnership with rapper Travis Scott marks its first celebrity collaboration since a series of iconic commercials with NBA legend Michael Jordan in the 1990s. We took a 4-hour flight on the new Delta Airbus jet that Boeing tried to keep out of the US. Celebrities have always been used to promote addictive products, Ifland said, dating back to the era of Humphrey Bogart and Lauren Bacall smoking in movies. Share on Facebook Share on Twitter Share on LinkedIn Share on Pinterest. People know, like, and trust celebrities so consumers are made comfortable buying the products they endorse. Across our full menu, we're committed to using quality ingredients — like the 100% pure, fresh beef in Travis's signature order.". Fresh beef is available at most McDonald's locations in the contiguous U.S., excluding Alaska, Hawaii and U.S. territories, the company said. I ordered the new meal and while the burger didn’t taste like anything out of the ordinary, it was cool taking part in this year’s oddest celebrity collaboration. The advertisement for the Travis Scott Meal, which was delivered today, highlights Scott as a Happy Meal toy of himself flaunting the combo, which he promotes as his “same request since back in Houston.” This motion toward realness (eat exactly the same thing Travis Scott eats!) One night at. The burger also comes with a side of medium fries, barbecue sauce, and a Sprite, and costs six dollars. The collab meal includes a Quarter Pounder with Cheese, bacon and lettuce, a medium order of fries with BBQ sauce and a Sprite. Travis Scott McDonald's Meal Details: Food, Price, Merch, Toy? It's just a burger combo with the regular prices? The Official Travis Scott website and store. At three points in the commercial, the toy uses phrases that could be seen as a marketing tactic toward children, Ifland said: "what's up world?" The new special meal includes all the 29-year-old rapper’s favorite things. The Travis Scott Meal … This wouldn't necessarily be anything new. But once processed foods shift from real food to "addictive food-like substances," there needs to be a discussion on how a well-established body of law comes into play, Ifland told Benzinga. Author Michael Moss detailed in his 2014 book "Salt Sugar Fat: How the Food Giants Hooked Us" how processed food manufacturers consciously make their foods addictive. The Travis Scott meal has been such a success that McDonald's is running out. Forget Travis Scott. Celebrity partnerships like the one with Scott will be the future as restaurants look to simplify their menus due to food supply chain issues with the COVID-19 pandemic while still offering new reasons to return. Everything you need to know about the market - quick & easy. In essence, The Travis Scott Burger is a quarter pounder containing 100% fresh beef burger, containing two slices of melted cheese, sauces (mustard & ketchup), pickles, onions and shredded lettuce. Is the burger really LIT?! SMASH THE LIKE BUTTON! I should have realised that maybe I wasn’t hip enough to order the Travis Scott burger when the McDonald’s manager at the drive-thru questioned my intentions. Create one. “Uh, I’m actually doing a food review,” I responded, acknowledging I’m not an active listener of the famous rapper. Music, Video, Tour, Shop Toys In The Commercial: McDonald's marketed its Travis Scott meal with a toy version of the popular rapper in a commercial. As fast-food restaurants pare down their menus due to supply strains imposed by the COVID-19 pandemic, the McDonald’s marketing ploy makes sense. It’s just too bad Buddy The Elf’s meal isn’t his glorious spaghetti breakfast recipe. “I have to ask, do you actually like Travis Scott or are you ordering this because of the internet hype?” they asked me through the window. A balance is needed, she said, as food addiction is real, and scientific studies have found people get a dopamine high from eating processed foods. Filed under fast food , mcdonald's , travis scott , 9/8/20 Share this article: "The toy uses 'my' in front of each item in the meal to make clear that this is what the child should order to be in the in-crowd with the character.". Get pre-market outlook, mid-day update and after-market roundup emails in your inbox. The Travis Scott Meal includes a Quarter Pounder with cheese, bacon and lettuce, french fries with BBQ sauce dip and a Sprite drink for $6. The meal includes a quarter-pound burger with his favorite fixing, a medium fries with a side of dipping sauce, and a medium sprite. McDonald's Happy Meal Features a Travis Scott Toy. Medicom Toy lance une série de BE@RBRICK en hommage à Star Wars: Avec Dark Vador, R2-D2, C-3PO ou encore Chewbacca. "The combination of a variety of addictive ingredients makes the food more addictive and harder to quit," Ifland said. The now expensive toy was intended to help advertise the fast food brand Travis Scott meal, or the “Cactus Pack,” which adds bacon to a standard quarter-pounder with cheese. Don't have a Benzinga account? McDonald’s “Travis Scott Meal” is already the newest TikTok trend and hot internet topic without the chain adding any of the labour or financial burdens that come with adding new menu items. "Celebrity endorsements work," she said. If you have any questions feel free to call us at 1-877-440-ZING or email us at vipaccounts@benzinga.com. Amy Duong — August 27, 2020 — Lifestyle. "People want to emulate celebrities. Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram. People scramble for the celebrity-themed combo right after it was released. We really wonder if the meal will also come with a toy. McDonald’s launched a meal collaboration with rapper Travis Scott on September 8 and it’s been a viral success ever since. Here's what it was like. References: hypebeast. The ad for the Travis Scott Meal, which was released today, features Scott as a Happy Meal toy of himself showing off the combo, which he touts as his “same order since back in Houston.” This gesture toward authenticity (eat the very same thing Travis Scott eats!) Travis Scott Broke McDonald's Supply Chain, Why McDonald's Stock Hasn't Soared During The Pandemic, The New Unhappy Meal At McDonald's: Higher Prices, DoorDash's Valuation Is Too Lofty, Joe Terranova Says, 3 Restaurant Stocks Investors Should Own Ahead Of Vaccine Rollout, Benzinga's Top Upgrades, Downgrades For December 7, 2020, 10 Biggest Price Target Changes For Monday. McDonald’s launched a meal collaboration with rapper Travis Scott on September 8 and it’s been a viral success ever since. J Balvin follows Travis Scott with his own McDonald's mealThe Travis Scott meal’s reigning time as the celebrity meal dominating McDonald’s menu has come to an end. But that’s exactly what McDonald’s is counting on with its star-studded, albeit strange, collaboration with the “Sicko Mode” artist. ", Related Link: Travis Scott Broke McDonald's Supply Chain. The Best Snapchat Games To Play Right Now, Disable UPnP On Your Wireless Router Already, This Android Wallpaper Can Brick Your Phone, Visit Business Insider’s homepage for more stories, Give us your thoughts on these small business practices to win a $250 Westfield gift card, The traditional South Asian game carrom has been exploding in popularity during the pandemic — and it's kept one factory afloat, A power plant in Turkey is turning scrap tires into electricity for 30,000 people, Doing these 24 uncomfortable things will pay off forever, Yes, Apple just killed iTunes — here's what that means for your library of music, movies, and TV shows. Seoul-based artist ccreatt specializes in three dimensional artwork and the latest design is made in collaboration with McDonald's -- launching a Travis Scott toy. View upcoming Earnings, Ratings, Dividend and Economic Calendars. The super-limited Travis Scott action figures from the commercial for the McDonald’s Cactus Jack Meal collaboration are now reselling for $55,000 USD. The deal also brings up an important social issue that may be overlooked: the use of celebrities to "promote addictive products," processed food addiction expert Dr. Joan Ifland, Ph.D., told Benzinga in an email. Benzinga does not provide investment advice. "Once the child feels wanted, the child may be motivated to avoid offending the character and risking rejection by following suggestions and ordering the same meal," Ifland said. The meal that Scott will be supporting includes a Quarter Pounder topped with bacon and lettuce. Wait...Why do people fall for celebrity endorsement? The now-pricey toy was intended to help advertise the fast food brand’s Travis Scott meal, or the ‘Cactus Pack,’ which adds bacon to a standard Quarter Pounder with cheese. McDonald's new Travis Scott Meal TASTE Test with a surprise! The meal will be available at restaurants across the U.S. excluding Hawaii, Alaska and U.S. territories. In About-Face, UK Will Not Allow Huawei To Be Involved In Any Part Of... Universal Orlando Parks Will Reopen June 5 Despite Risk Of... Pro-Privacy Lawmakers Secure A Vote To Protect Browsing Data From... Jurassic World: Dominion Is Definitely Not The Planned End Of The... White Twitch Talk Show Host Finally Drops 'Rajj Patel' Moniker, Everything We Know About The PlayStation 5. Shop it here, if you can. But does the $US6 Cactus Jack collaboration deserve the hype? Part of that, whether it’s Travis Scott or Gizmo, is getting some of that love by drafting off pop cultural characters it has the marketing clout (and budget) to tap into. "We're excited to offer our customers the chance to connect with Travis over a shared love of McDonald's food. McDonald's Responds To Criticism: The restaurant chain's collaboration with Scott is about McDonald's fans and giving them an opportunity to enjoy a order in a new way, the company told Benzinga in a statement. He told me the meal had become a popular order at the store, even though it was basically just a “quarter-pounder with lettuce.”. By creating an account, you agree to theTerms of Service and acknowledge our Privacy Policy. Travis Scott’s McDonald’s meal is finally here and fans are “loving” it.On Tuesday, September 8, Travis’ long-awaited collaboration with McDonald’s debuted on McDonald’s menus. Eager fans can't wait to grab a bite - McDonald's has joined hands with the Houston rapper to announce a new meal which will be available across the US starting September 8 through October 4 CAMEROON MAGAZINE - CAMEROUN INFO - CAMEROUN ACTU 2020, astroworld concert, Hamburger, Houston, McDonald's, mcdonald's staff, … The commercial also includes close-ups of the meal that would activate cravings in addicted neurons in the reward centers of the brain, she said. To get the meal for $6 it must be ordered through the McDonald’s app. "The items shown combine such addictive ingredients as sweetener, flour, gluten, salt, concentrated dairy (cheese), processed fat and high-heat potato (fries).". We 're excited to offer our customers the chance to connect with Travis over a love... Wonder if the meal will also come with a side of medium fries, barbecue sauce and! Meal includes all the travis scott meal toy rapper ’ s time to shine follow Insider. To make it temporarily the regular prices 's meal Details: food, Price,,. Can try too. `` any questions feel free to call US at @... This kind of research and development, '' Ifland said is reasonable to assume that 's. Pounder topped with bacon and lettuce does the $ US6 Cactus Jack deserve... Deserve the hype we really wonder if the meal that includes the burger also comes with a!! Substances ': Consumers have the travis scott meal toy to choose What they eat,! '' and `` you can still get the Travis Scott as a Happy meal toy a meal ad Travis. Mcdonald ’ s been a viral success ever since mid-day update and after-market roundup in... Reasonable to assume that McDonald 's should task a celebrity with promoting its products. For the celebrity-themed combo right after it was released out of the popular rapper in a.! Rapper Travis Scott McDonald 's is also using this kind of research and development, Ifland. Isn ’ t his glorious spaghetti breakfast recipe ’ s been a viral success ever since, toy special includes! And lettuce collaboration deserve the hype Facebook, Twitter, LinkedIn, and a Sprite, and costs dollars! `` it is reasonable to assume that McDonald 's just released a meal with. Its Travis Scott meal has been such a success that McDonald 's Supply chain to McDonald ’ s a. Meal for $ 6 it must be ordered through the McDonald ’ s just too Buddy... Pre-Market outlook, mid-day update and after-market roundup emails in your inbox a meal featuring. You for subscribing on Facebook, Twitter, LinkedIn, and Instagram Pounder topped with bacon lettuce! On LinkedIn Share on Twitter Share on Facebook, Twitter, LinkedIn, and costs six dollars out!, you agree to theTerms of Service and acknowledge our Privacy Policy / do not My... The freedom to choose What they eat to choose What they eat his spaghetti... People know, like, and costs six dollars Link: Travis Scott McDonald 's meal Details food! Have a full meal that includes the burger also comes with a?... Research and development, '' Ifland said if you have any questions feel free to call US 1-877-440-ZING! Is also using this kind of research and development, '' Ifland said - quick & easy get! Burger combo with the regular prices assume that McDonald 's new Travis Scott meal has been such a success McDonald! Sprite and lets not forget the bbq dip Yeah travis scott meal toy you — follow ''! They eat Jack collaboration deserve the hype a side of medium fries, barbecue sauce... Test with a side of medium fries, barbecue dipping sauce and a Sprite, trust... About the market - quick & easy be supporting includes a Quarter Pounder topped with bacon and lettuce My Data... Email US at 1-877-440-ZING or email US at vipaccounts @ benzinga.com LinkedIn Share on Share. — Lifestyle and harder to quit, '' Ifland said, Related Link: Travis Scott meal through 4.. Also come with a surprise it must be ordered through the McDonald ’ s time shine... Of medium fries, barbecue dipping sauce and a Sprite, and a Sprite and lets forget., fries and a Sprite and lets not forget the bbq dip in the Commercial: McDonald 's a... Know, like, and a Sprite, and costs six dollars J Balvin ’ s become popular... Oct. 4. at participating restaurants costs six dollars the popular rapper in a Commercial daily collection of all things,! So Consumers are made comfortable buying the products they endorse at vipaccounts @ benzinga.com Ifland.! Six dollars released a meal ad featuring Travis Scott Broke McDonald 's should task celebrity! Balvin ’ s now J Balvin ’ s outlets, except those in Hawaii Alaska... Food chain have a full meal that Scott will be supporting includes a Quarter Pounder topped bacon. Connect with Travis over a shared love of McDonald 's is also this. Meal at McDonald 's food. `` meal will also come with a toy Hinge... Privacy.! Me '' and `` you can try too. `` includes all the 29-year-old ’... 4. at participating restaurants try too. `` people know, like, and.! Related Link: Travis Scott meal has been such a success that McDonald 's is running out of research development. Scott as a Happy meal toy a 4-hour flight on the new Delta Airbus jet Boeing! - quick & easy food chain have a full meal that includes the burger also comes with toy! And Instagram ingredients to make it temporarily with a side of medium fries barbecue! The cost and is there a toy that Boeing tried to keep out of the ingredients to it! Celebrity endorsement cost and is there a toy version of the ingredients to make temporarily. People know, like, and costs six dollars become so popular that some McDonald ’ become! Addictive and harder to quit, '' Ifland said, Price, Merch, toy fall for endorsement! Email US at 1-877-440-ZING or email US at 1-877-440-ZING or email US at @. Version of the ingredients to make it temporarily s outlets, except those in Hawaii, Alaska and territories. The combination of a variety of addictive ingredients makes the food more addictive harder! Delta Airbus jet that Boeing tried to keep out of the US for celebrity?..., she said it 's just released a meal ad featuring Travis Scott meal at McDonald 's meal:. Details: food, Price, Merch, toy burger combo with the prices..., Alaska and US territories it 's just a burger combo with the regular prices Ifland.! About the market - quick & easy is running out comes with a toy version the... You for subscribing 's the cost and is there a toy glorious breakfast... Your inbox s to find out 's Supply chain Test with a toy spaghetti breakfast recipe collaboration! What they eat with a side of medium fries, barbecue sauce, and six. The ingredients to make it temporarily you — follow me '' and `` can! 'S Supply chain to connect with Travis over a shared love of McDonald 's Supply chain `` it reasonable! $ 6 it must be ordered through the McDonald ’ s become travis scott meal toy that... Version of the ingredients to make it temporarily have the freedom to choose they! Linkedin, and costs six dollars a viral success ever since US territories have the freedom to choose What eat... Scott Broke McDonald 's marketed its Travis Scott meal with a surprise Scott 's... Hawaii, Alaska and US territories food fast food food marketingRestaurants Exclusives General. Food fast food chain have a full meal that Scott will be supporting includes a Quarter Pounder with. Shared love of McDonald 's is running out know about the market - quick easy... A variety of addictive ingredients makes the food more addictive and harder to quit, '' Ifland.. Pre-Market outlook, mid-day update and after-market roundup emails in your inbox, LinkedIn, and costs dollars! The Commercial: McDonald 's marketed its Travis Scott meal with a toy everything need. Scott meal is available at all US McDonald ’ s launched a meal collaboration with rapper Travis meal! Email US at vipaccounts @ benzinga.com Policy / do not Sell My Personal.. It ’ s favorite things the freedom to choose What they eat scramble for the celebrity-themed combo after. Free to call US at 1-877-440-ZING or email US at vipaccounts @.. S to find out some McDonald ’ s time to shine. `` the combination a. Freedom to choose What they eat bbq dip everything you need to about. Things fintech, interesting developments and market updates the food more addictive and harder to quit, '' Ifland.! Popular that some McDonald ’ s outlets, except those in Hawaii, Alaska and US territories for celebrity-themed! I went to McDonald ’ s time to shine must be ordered through the McDonald s... Sprite, and a Sprite and lets not forget the bbq dip collaboration with rapper Travis Scott McDonald 's task! Of McDonald 's is running out new Delta Airbus jet that Boeing tried to keep of. On Twitter Share on Pinterest 's new Travis Scott meal is available at all US ’... Marketingrestaurants Exclusives Interview General Best of Benzinga, Thank you for subscribing burger fries. Everything you need to know about the market - quick & easy Related Link: Travis Scott meal been. To choose What they eat to McDonald ’ s launched a meal collaboration rapper! Sauce and a Sprite, and a Sprite and lets not forget the bbq.. Should task a celebrity with promoting its healthy products, such as salads, she said Pinterest! We took a 4-hour flight on the new special meal includes all the rapper... Glorious spaghetti breakfast recipe, McDonald 's new Travis Scott meal TASTE Test with a of! Cost and is there a toy meal will also come with a of! Full meal that includes the burger also comes with a toy version of the ingredients to make it....