Which of the following statements about sales promotion is true? Sales promotion is a type of direct marketing. About 80% promotion spending is directed toward final consumers whereas only 20% is directed toward retailers and wholesalers. C. e. Which of the following statements about sales promotion is NOT TRUE? A "10 Cents Off" Coupon Promotion. D. Free Samples. E. A Wholly New Kind Of Ad. Answer: Customers are induced to become price-sensitive. 180 seconds . A. It Consists Of Impersonal, One-way Mass Communication About A Product Or Organization That Is Paid For By A Marketer. Can increase sales by providing extra purchasing incentives. State whether the following statements are true or false : (a) Sales promotion does not help in increasing sale. Which of the following statements is true of sales promotions? 10. asked Sep 15, 2015 in Business by Gordon. 40. a. Q. c. Product characteristics are not relevant when deciding on sales promotions. B. Point-of-purchase Displays. A. b. Which of the following statements is true about sales promotion programs? Question: Which Of The Following Statements Is True Of Sales Promotion?? They are in the decline stage of their life cycles. (b) Sales promotion does not help in introducing a new product in the market. Sales promotion programs are targeted only at consumers. Which of the following is a true statement about inexpensive, convenience, self-service products: answer choices . Question: 19) Which Of The Following Is NOT An Example Of Sales Promotion? Answer: sales promotion: 3) Which of the following is almost always the measure of effectiveness of a sales promotion? Sales promotion objectives usually focus on prompting some long-term action. b. If the promotion objective is to get attention and hold interest, which type of publicity would work best? Answer: It comes directly to the customer from the manufacturer. Public relations cannot effectively be used with sales promotions. 22) Communications for which the sponsoring organization does not pay are known as: Answer: public relations. Articles in … Which of the following statements is true about sales promotion? B. Sales promotions are usually used together with advertising, personal selling, direct and digital marketing, or other promotion mix tools. Sales promotion programs are targeted only at consumers. 324.For an intermediary, a sales promotion would mean all of the following except A. deciding to … Usually take longer to achieve sales results than does advertising. Tags: Question 3 . a. Internet sales promotions are more effective and cost-efficient at generating responses than their off-line counterparts. (c) Through sales promotion the consumer gets the product at a cheaper rate. b. Many sales promotion programs are designed to motivate distributors and retailers to carry a product and push it to their customers. sales promotion. SURVEY . Which of the following statements about sales promotion programs is true? A. Sales promotion has increased dramatically, primarily at the expense of personal selling. a. 23) Which of the following … Their promotional mix should emphasize personal selling. Which of the following statements about online sales promotions is true? 5) Identify the objective of trade promotions. C. Trade Show Exhibits. → Many sales promotion programs are designed to motivate distributors and retailers to carry a product and push it through to their customers. 21) Which of the following statements is true regarding sales promotion? d. It encompasses personal selling. One of the few types of sales It Includes Public Information About A Company, Product, Service, Or Issue Appearing In The Mass Media As A News Item. Nearly three quarters of all sales promotion dollars are spent on consumer promotions. B. Answer: sales: 4) Which of the following statements is true about customer promotion? 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